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Firebase there is no age and gender data in Demographics of Audiences

作者: andy.      时间: 2020-10-30 08:40:45

 If you stumble upon that no data (age and gender) in Demographics of Firebase, you can first enable google signals in Google Analytics. Follow this: https://support.google.com/analytics/answer/9445345?hl=en#enabling

最近公司在Google Play上面上了一个小游戏,数据统计使用Firebase。但是后面发现Audiences(Demographics)选项中的受众特征里面没有数据。运营一直叫查问题,是不是SDK接入有问题。但是根据文档显示,Firebase自动收集数据,不需要做额外的工作。所以一直找不到原因所在。

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今天运营又在问这个问题,于是又上Google查,在stackoverflow发现一个人提到需要打开google signals才能够收集:

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提问链接:https://stackoverflow.com/questions/37401842/firebase-analytics-demographics,只有一个人点有用,但是也是一个希望。

https://support.google.com/analytics/answer/9445345?hl=en有提到当Google signals激活时,可以收集的额外数据。在下方的Activate Google signals里面有提到如何激活Google signals。

    实际操作为:

1、在google analytics主页点击设置:

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2、选择里面的数据收集:

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3、打开:

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大概一天后就有数据了。

文档内容凑字数

        Activate Google signals

            To report on cross-device user journeys and/or remarket to signed-in Google users, you need to activate Google signals.

            To activate Google signals, you need Edit permission for the relevant property.

      1. Sign in to Google Analytics..

      2. Click Admin, and navigate to the property in which you want to activate Google signals.

      3. In the PROPERTY column, click Data Settings > Data Collection.

      4. Click Get started in the blue notification banner at the top of the page, and follow the prompt in the blue dialog.

        Click through the information and activation panels.

      5. Read the information about Google signals, then click CONTINUE.

      6. Activate Google signals.

        • Select the properties for which you want to activate Google signals (all properties of the account, this property only, or a specific subset of properties in the account).

        • Click ACTIVATE if you want to activate Google signals immediately.

            Click DECIDE LATER to activate at a later time.